Tag: ecommerce

  • Amazon accidentally made an A.I Recruitment Tool that Didn’t like Women

    E-commerce giant Amazon reportedly had to scrap an A.I recruitment tool because it was biased against female candidates. According to a report from Reuters, Amazon started building the platform in 2014, to help speed up the recruitment process by making it automated and more efficient. It rated resumes out of five, automatically ranking candidates in terms… Read more »

  • How to Change your Marketing Strategies to Resonate on a Global Scale.

    How Marketing Strategies has to Change for Globalisation Over the past decade, the world has changed dramatically and along with its marketing strategies. Globalisation by no means is a new phenomenon and some may argue that the Mongols in Asia were responsible for international trade and influence. Others believe the World Wars drew the globe… Read more »

  • Australia at a “tipping point” for marketplace businesses, new Stripe research finds

    Adoption of rideshare and food delivery in Australia greater than UK and US, but well behind regional neighbour Singapore Multi-sided marketplaces are changing how consumers shop, travel, eat and commute in Australia, with more changes to come, according to a new report released by Stripe, a technology company that builds economic infrastructure for the internet. Using… Read more »

  • Digital advertising dominates budgets as APAC shoppers are more active on smartphones than ever

    Criteo (NASDAQ: CRTO), the commerce marketing leader, has today announced the release of trends report ‘Reach, Clicks and Conversions’. The Criteo-commissioned study conducted by Euromonitor, surveyed Australian CMOs and marketers and analysed local data to reveal the current state of play in Australia’s digital marketing landscape. Findings from the report predicts 87% of total marketing… Read more »

  • How Amazon will affect the Australian digital ecosystem

    Since the launch of Amazon in Australia in December last year, there has been much hype about how the launch would impact Australian businesses and consumer behaviour. Just on 61-bit alone, three articles were written about Amazon and its potential impact (you can read more here, here and here). We decided to engage in an expert… Read more »

  • Sydney tradies develop shoppable photos app

    How many of us screenshot pictures on social media as a way of saving our favourite things? Why can’t you just screenshot the image, press a button and buy those exact product/s? This was the question that sparked a “light bulb” moment for 2 Sydney tradesmen when they wanted to start a side businesses selling… Read more »

  • Amazon Vs Alibaba and Taobao

    It’s time to set eyes on the battleground since this e-commerce war is worth witnessing. Amazon and the Alibaba Group are battling against each other to win the crown for the leader of the global e-commerce market. Amazon laid the cornerstone in 1995 as an online bookstore whereas Alibaba came in 1999, nearly five years after… Read more »

  • New online mall to spend your cryptocurrency at, thanks MegaX

    Millennials, get your bitcoin wallets ready because an online mall just introduced cryptocurrency payment. Singapore-based MegaX introduces first-of-its-kind global online mall targeted at millennials, MegaX. A partnership between iFashion Group and MC Payment, MegaX was launched after raising USD2.5M from token sales. MGX coins and other cryptocurrencies will be used for transactions, allowing the crypto-savvy… Read more »

  • The BNPL Mentality: The rise of zipPay and Afterpay

    BNPL. The “Buy Now and Pay Later” mentality. I’m sure we’ve all been there before. I’ve certainly, most definitely been there. Wanting to buy that sweet-ass gaming desktop, rigged with the latest graphics card (GEFORCE GTX 1080 TI of course) and hardware but didn’t have enough money? Feeling disappointed and sorry for yourself? While now… Read more »

  • Amazon Australia is planning something big for Boxing Day

    The retail giant has been quiet for a while since its launch in Australia but is it waiting for Boxing Day to dominate the market, or it is staying on the down low because it is not meeting expectations. Heaps of articles predicted that Amazon Australia would launch on Black Friday since it is the… Read more »